Therese Tarlinton
PROFILE
Therese Tarlinton is a global marketing expert, bestselling author, keynote speaker and the original Brand Matchmaker. She has created high-impact collaborations with world-class brands like Jeep, Sesame Street, United Colors of Benetton, and TV’s The Block, as well as mentoring hundreds of businesses through partnership and content strategy.
She built her own multimillion-dollar company across five countries, and is the author of the triple gold medal-winning book SWAP: Marketing Without Money. Her soon-to-be-released follow-up, SWIPE, reimagines marketing through the lens of modern dating — teaching brands how to attract aligned partners and create content-rich, credibility-building collaborations.
Therese is a sought-after speaker and has received over 250 five-star Google reviews from business owners who have used her methods to drive real results. She brings a fresh, feminine and strategic voice to the stage — blending humour, heart and high-level insight in a way that resonates with corporate audiences and creative minds alike.
SPEAKING TOPICS
MARKETING WITHOUT MONEY: Building brand collaborations that deliver objectives
Forbes Magazine and American Express say that Partnership Marketing is the fastest way to grow your audience, your brand, and your sales. By collaborating with other businesses, you will get your brand in front of thousands of your ideal customers, increase your credibility in your industry and improve the profitability of your business.
Dive into the world of innovative marketing strategies with this keynote by best Selling author Therese Tarlinton, who wrote the book on how to build partnerships from her own experience building a $10m company, working with ASX listed billion dollar brands, and founders at Incubators.
Most business owners struggle with marketing and finding ways to get their brand to stand out with a small budget. It’s time to learn from the partnerships expert on how to work with brands that already know your customer and create something IRRESISTIBLE!
Key takeaways include:
- Grow Your Audience: Learn how to collaborate with brands to quickly expand your reach and attract thousands of ideal customers.
- Boost Credibility: Discover how strategic partnerships enhance your brand’s authority and industry influence.
- Increase Profitability: Master collaboration techniques to improve sales and profitability, even with a small marketing budget.
THE COLLAB GROWTH HACK: Who's got the tool, tech or the team you need to grow?
In this dynamic session Therese challenges attendees to rethink their approach, prompting crucial questions – Who’s done what you want? Who’s got what you need? Who knows what you don’t?
Another brand has already solved your biggest challenge and now’s the time to team up.
Discover how global giants like Nike, Starbucks, and Unilever, as well as leading Australian brands, harness the power of strategic marketing partnerships to drive innovation, empower teams, and achieve sustainable growth. Packed with actionable insights and unknown success stories, this keynote will transform your approach to growth and show you how to create powerful, game-changing collaborations that make a real impact in your industry.
With her extensive experience in billion-dollar ASX-listed companies and incubator startups, Therese offers invaluable insights to revolutionise traditional marketing strategies. Let’s ignite inspiration and drive success for your team.
Key takeaways:
- Unlock Innovation: Learn how to leverage teams, tools, and techniques from other brands to overcome challenges and fuel growth.
- Collaborate for Success: Discover how forming partnerships with companies that have what you need can accelerate your business objectives.
- Revolutionize Marketing: Gain insights to rethink traditional marketing strategies, using Therese’s proven framework from billion-dollar brands and startups.
AI TOOLS FOR MARKETING: Repurpose and multiply your marketing message easily
In this transformative session, Therese unveils the power of AI tools to amplify marketing efforts effortlessly. Learn how to repurpose and multiply your message across platforms with ease, driving unparalleled reach and engagement.
This keynote equips teams with the tools and strategies to thrive in today’s competitive landscape. With Therese’s guidance, unlock the potential of AI to revolutionise your marketing approach and achieve success for your brand.
Key Takeaways:
- Master AI Tools for Efficiency: Discover how AI can simplify content creation and automate repetitive marketing tasks, allowing you to focus on growing your business.
- Gain valuable insight: Maximise tools like Canva, ChatGPT, and tools for social and video to elevate your marketing and drive growth for your business.
- Create Impactful Content in Minutes: Learn the three pillars of compelling content creation, and brainstorm creative ideas that resonate with your audience, even on the busiest days.
- Maximise Your Marketing Impact: Explore practical techniques for integrating AI-powered tools into your marketing campaigns to drive engagement, increase productivity, and achieve measurable business growth.
SWIPE RIGHT: The Brand Matchmaker’s Guide to Irresistible Collaborations
Brand partnerships shouldn’t feel like cold calls and contracts — they should feel like a great first date. This session is for marketers, founders, and brand leaders who want to create meaningful, profitable collaborations but aren’t sure where to start or how to make them work. Whether you’re a startup looking to grow or a well-known brand ready for fresh energy, this session will help you identify the right partners, craft your “brand dating profile,” pitch with confidence, and build co-branded campaigns that drive visibility, credibility, content, and conversions.
Using a smart and engaging metaphor of modern dating (with a healthy dose of strategic clarity), this session offers a fresh perspective on how to build long-term brand relationships that benefit both sides. Expect practical takeaways, real-world examples, and optional interactive moments like a live “Swipe Left or Right?” brand pairing exercise or a QR code quiz to discover your “Brand Dating Style.”
The tone is energetic, cheeky and fun — but the strategy is serious.
This session is best suited to business owners, marketing professionals, creative leaders, and brand strategists. It’s especially relevant for industries where collaboration is a key driver of growth — such as fashion, wellness, consumer products, tech, retail, and creative services.
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